Aftermovie of Herman's on-location campaign for Shell Deli
I was an integral part of the creative and video production team that developed the Shell Deli campaign, featuring Herman den Blijker and his signature creation, the Flaguette Steak Tartare. My primary involvement revolved around the creative video production phase, working closely with director Timothy Wormhoudt. Together, we navigated the visual language in crafting the aftermovie to showcase the culinary delights of Herman den Blijker’s new sandwich.
In the video production for the Shell Deli campaign, my role expanded beyond creative ideation. Alongside director Timothy Wormhoudt, I actively participated in the on-location shoot, operating one of the cameras. This hands-on engagement not only allowed me to contribute creatively but also ensured the project stayed true to our intended vision. By taking on the dual responsibilities of shaping the visual narrative and operating the camera, I played a pivotal role in bringing the campaign to life and highlighting the delectable Flaguette Steak Tartare in an engaging and visually appealing manner.